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Project title, contact person and keywords | Duration | ||
| HY | Business Exhanges-Perceptions as a tool for understanding te Social Psychological dimencions of marketing exchange Berghäll Sami Industrial marketing, marketing channels, commitment, trust |
Completed 12 v.: 1995 - 2006 |
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| HY | The Role of Trust in Building and Developing Successful Business Relationships Kurki Sami trust, small businesses, relationship marketing, corporate social responsibility, communication |
Ongoing 1 v.: 2007 - |
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